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VTI NaturalVue UK Distribution

Publish Date: 14th May 2019

Visioneering Technologies, Inc. Selects Positive Impact (Sales) Ltd. to Distribute NaturalVue Multifocal Lens in the United Kingdom

Visioneering Technologies, Inc. (VTI) has selected Positive Impact as the company's latest Authorised distributor partner for the NaturalVue (etafilcon A) Brand 1 Day Contact Lenses. 

Positive Impact (PI), based in Hastings, is a distributor of leading eye care products and contact lenses throughout the United Kingdom. With a team that is trained and experienced in optical, optometric and opthamology areas, Positive Impact works knowledgeably with a wide range of products to the benefit of it's clients, eyecare practitioners and patients. 

"We're thrilled to be working with Positive Impact," said Tony Sommer, Senior Vice President of Global Sales and Marketing for VTI. "They are an efficient and effective business partner, and well known within the UK market/ PI's skill, relationships and business acumen make them a natural fit with VTI, and we are looking forward to great outcomes for patients and practitioners in the United Kingdom."

Managing Director, Maxine Green commented, "Positive Impact is delighted to have been selected by VTI to represent NaturalVue in the UK. Finally, there is a centre-distance lens, with all the vision benefits that brings, that also provides good near-vision for presbyopes. This is another unique and patented technology that fits out business philosophy of working with best in class products."

Nick Atkins, Director of Professional Services and Marketing added, "Myopia management is the next frontier for optometry. We now know that myopic kids don't have to become just another statistic for high myopia with the inherent risks of pathology that bring. It is exciting to be at the forefront of a new approach to managing myopia and improving patient outcomes."

For additional information or with questions on placing orders, contact your Positive Impact representative at call 01424 834665, email or visit

About VTI:
Visioneering Technologies, Inc. is an innovative eye care company commited to redefining vision. Since it's founding in 2008, Visioneering has brought together clinical, marketing, engineering, manufacturing and regulatory leaders from top cision care business to provide new solutions for presbyopia, myopia and astigmatism.

Headquatered in the US, Visioneering designs, manufactures, sells and distributes contact lenses. It's flgship product is the NaturalVue Multifocal contact lens, and VTI has expended it's portfolio of technologies to address a range of eye care issues. The company has grown operations across the United States, Australia and the EU and is expanding into Asia with a focus on markets with high rates of myopia.